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The New First Impression: Why Your Domain Name is Your Most Important Marketing Decision

The New First Impression: Why Your Domain Name is Your Most Important Marketing Decision

Business today is a lot different than it was 20 years ago. You used to be able to make a good first impression on a customer or investor by wearing a fancy suit, or making sure your storefront was clean, or designing a kickass business card. And yeah, those things

How to Build a Website Without a Web Designer

How to Build a Website Without a Web Designer

If you’re just starting out with your own personal business, hiring a bona fide web designer may not be a possibility right away. Thankfully, designing a website of your own without any formal training is easier than ever—you just need some practice and a little elbow grease. And

Pitching an Idea? 10 Ways to Boost Your Presentation Skills

Pitching an Idea? 10 Ways to Boost Your Presentation Skills

For those looking to start their own business, the initial pitch can be everything. It’s easy to feel like your entire life is on the line when you’re presenting a business model or trying to secure funding from a potential investor—and let’s face it, sometimes it

The Introvert’s Guide to Sharpening Communication Skills

The Introvert’s Guide to Sharpening Communication Skills

If you’re an introvert, you’re probably familiar with the feeling of not knowing what to say, or thinking you’re bad at small talk. Especially for those hoping to start their own business, communication is key—and though introverts tend to be creative and innovative people, many of

Beat Writer’s Block: 15 Tips to Keep Your Blog Updated With Fresh Content

Beat Writer’s Block: 15 Tips to Keep Your Blog Updated With Fresh Content

Writer’s block is like the flu: everyone gets it, but knowing that doesn’t make it any less terrible. And just like the flu, it usually goes away with time—but there are strategies you can use to make sure that you beat it quickly. Here are 15 tricks

Freelancer’s Toolkit: Everything You Need to Manage Your Workload

Freelancer’s Toolkit: Everything You Need to Manage Your Workload

Being a freelancer is tough. In the words of writer Liz Pelly, it’s like “signing up for finals week for the rest of your life.” That’s why it’s important to make like a Boy Scout and be prepared. Here are some essential tools to help you on

Rebel Stories: How Three Farmers Went from Dragons’ Den to Store Shelves

Rebel Stories: How Three Farmers Went from Dragons’ Den to Store Shelves

Some of our customers are doing such important, innovative, and amazing things with their spaces online that we can’t help but ask them to share their secrets. Three Farmers is a Saskatchewan-based brand creating natural, sustainable, and traceable food. They specialize in producing cold-pressed camelina oil and roasted chickpeas.